Did you know that YouTube lets you choose a custom URL once you check specific requirements? Instead of sharing a long link with numerous unrelated letters, symbols, and numbers, you can now create a URL that will represent your brand and help you share your channel with ease.
In this article, we’ll share a step-by-step guide to help you create the new URL and a list of tips that will help you make the right choice. But, first, let’s go over the YouTube eligibility requirements.
Not all YouTube channels are eligible for custom URLs. Here are the YouTube requirements you should check to be suitable for an URL change:
Custom URLs are just as important as your channel name, especially if you’re trying to establish a brand and promote it on this platform.
And when you’re finished, take a look at our other YouTube guides:
YouTube is a social media platform with rules that equally apply to all users. Here are a few regulations and things you should know before you start creating your own URL.
When you want to create a custom URL for your channel, the procedure is relatively straightforward. These are the steps you should follow:
Another way to create a custom URL is through your YouTube Studio. Follow these steps:
When the procedure is done, and your new URL is accepted you should feel free to share it and promote your YouTube channel. You can find it in the Advanced Settings section, right under your channel ID and user ID.
As we mentioned before, your default URL is quite long and hard to remember. If you can’t even remember those numerous characters, numbers, and letters, how do you expect your audience and potential followers to remember them? There are more than 37 million channels on YouTube, that’s why you should do your best to become more visible.
Using a shorter, brand-specific URL can be good for marketing. For example, when you upload videos, you should add that URL link in the description together with a call-to-action to stimulate your viewers to visit your account, watch more videos, and subscribe.
Another smart idea is to create a QR code for promotional purposes. You can choose what to add to this code, including links to your social media platforms, several YouTube videos, and even your website. Once people scan the code, they’ll see the link to your YouTube channel, and it will contain the custom name you chose.
Custom URLs are an excellent feature that you should consider doing after you have more than 100 subscribers. Choosing a short, branded URL can bring numerous benefits, including making it easier for other users to remember it, help you build a recognizable brand, and help you promote that brand.
Before choosing custom ULRs, remember that it’s better to opt for short, on-brand versions. You can change and remove an URL only three times a week; that’s why you must make the right choice.